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WHY USE DIRECTORIO
UNDERSTANDING
PREFERRED REFERRAL
EFFICIENT
Directorio en Espaņol is THE preferred source of referral:
The best medium to send a direct buy message to the Hispanic consumer
Choice-filled Spanish language directory with local, regional and national clients.
Distributed to Hispanic households and made available in key public distribution points that Hispanic consumers frequent
After friends and relatives, Yellow Pages are the primary source for purchasing
referral amongst Hispanics
(Hispantelligence ® 2004)
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