HYP NETWORK: DIRECTORIO en Español
DIRECTORIO en Español
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YELLOW PAGES MARKETING
CONSUMER REACH MOST ACCEPTED UNIQUE MEDIUM SURVEY STRATEGY
PROGRAMS THAT WORK
Don't just buy an ad... have a yellow pages strategy
In-Column Ads... Used by approximately 20% of Yellow Page buyers - consider using your logo or feature your location.
Display Ads... Used by approximately 80% of Yellow Pages buyers. Use color to enhance your ad and make it stand out. Use photos or illustrations
Multiple Headings... Open as many doors to your business as possible. Use secondary headings to drive people to your business.
Premium spots... Take advantage of these tremendous, year long exposure ads.
Sources: Yellow Pages Development Institute.